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Paperback – 240 pages
8 Inches × 9 Inches (w × h)

Weight: 532 Grams
BISAC: BUSINESS & ECONOMICS / Business Ethics
Publisher: New Society Publishers
ISBN: 9780865717862
Pub. Date: 2015-05-01

About the Authors

Lisa Kivirist

Lisa Kivirist is a Senior Fellow, Endowed Chair in Agricultural Systems at the Minnesota Institute for Sustainable Agriculture and a national advocate for women in sustainable agriculture. She founded and directs the Rural Women's Project of the Midwest Organic Sustainable Education Service, an award-winning initiative championing female farmers and food-based entrepreneurs.

Together with her husband, John Ivanko, Lisa is co-author of Homemade for Sale, Farmstead Chef, ECOpreneuring and Rural Renaissance. Lisa and her family run Inn Serendipity Farm and Bed & Breakfast, completely powered by the wind and sun in the rolling green hills of southern Wisconsin.

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John Ivanko

John D. Ivanko is a national speaker, writer, photographer, and ecopreneur, and innkeeper of Inn Serendipity Bed & Breakfast. Together with his wife, Lisa, John is co-author of the award-winning ECOpreneuring, as well as Farmstead Chef and Rural Renaissance. He is also the co-author and photographer for six award-winning multicultural children's books including To Be a Kid and Be My Neighbor.

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Homemade for Sale

How to Set Up and Market a Food Business from Your Home Kitchen

by Lisa Kivirist & John Ivanko



From farm-to-fork and "Buy Local", to slow food and hand-made artisan breads, more people than ever are demanding real food made with real ingredients by real people. Widely known as "cottage food legislation", over 42 states and many Canadian provinces have enacted recent legislation or formulated guidelines that encourages home cooks to create and sell a variety of "non-hazardous" food items, often defined as those that are high-acid, like pickles, or low moisture, like breads or cookies. Finally, "homemade" and "fresh from the oven" on the package can mean exactly what it says.

Homemade for Sale is the first authoritative guide to conceiving and launching your own home-based food start-up. Packed with profiles of successful cottage food entrepreneurs, this comprehensive and accessible resource covers everything you need to get cooking for your customers, creating items that by their very nature are specialized and unique. Topics covered include:

  • Product development and testing
  • Marketing and developing your niche
  • Structuring your business and planning for the future
  • Managing liability, risk, and government regulations.

You can join a growing movement of entrepreneurs starting small food businesses from their home. No capital needed, just good recipes, enthusiasm and commitment, plus enough know-how to turn fresh ingredients into sought-after treats for your local community. Everything required is probably already in your home kitchen. Best of all, you can start tomorrow!

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